The Bluetooth Basketball

“Surely, this is a joke,” you say, having read about the wi-fi crockpot and the wi-fi scale that tweets your weight every time you step on it. But it’s not a joke. It’s a two-hundred-dollar basketball that connects with your phone, and plays sounds from a speaker inside the basketball.

There is also a Bluetooth soccer ball and a “Connected Football”, because we have been cursed with enough collective intelligence to miniaturize and insert wireless technology into everything we own, but rather than use it to bring people together and improve the world, we make it easier to play basketball with ourselves, alone.