18 November, 2013
Thanksgiving And Hanukkah On The Same Day: A Nightmare
Thanksgiving and Hanukkah collide next week, which last happened in 1888, and won’t happen again for hundreds or perhaps thousands of years. (One rabbi estimates it’ll be seventy thousand years, though my guess is that we will no longer have one or both of these holidays in the year 72000.) What this means for marketers is that they have a unique opportunity to create compelling Thanksgiving-Hanukkah products that are only good this year and won’t be reusable ever again. They have, of course, failed at this task.
One example of this is the “When Holidays Collide” paper placemat set. They’ve slapped a clip art of Hanukkah candles over a clip art of a turkey, and then put the same artwork on their “Happy Hanukkah Happy Thanksgiving Double Chocolate Cocoa.” The only saving grace is that they didn’t attempt to create their own word, which the Happy Thanukkah shirt does, regrettably.
A Gobbling Miracle Happened There is a book that combines my least two favorite things: poetry and poetry.
And a pair of rubber duckies dressed like native Americans carrying dreidels and stars of David is a unique way to commemorate two cultures that Europeans tried their best to destroy.
The Happy Thanksgivukkah ornament may be the best, though, because it’s a CHRISTMAS TREE ORNAMENT that combines two holidays that happened a month prior. What better to add to the celebration of European conquest and the Jewish Festival of Lights than the celebration of the birth of presents?
Jesus, I mean. The birth of Jesus. Sorry.